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The Timberwolves just embarrassed
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every modern sports designer in one
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uniform league. Look at these beautiful
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unis that the T-Wolves are going back
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to. If they look familiar, it's because
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they are. These are almost directly
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linked to their original jerseys of the
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late '80s when they were an expansion
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team. And that alternate jersey that's
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got the same typeface as the late '80s
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expansion Wolves jerseys, but with the
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color combination and as you see the
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evergreen pattern along the waist as the
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Kevin Garnett years. Oh, man, now that's
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a uniform. That is a kit. I always loved
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those original Wolves jerseys and you
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see why. They're clean.
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They're the perfect colors for the
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Timberwolves. They feel Minnesota. They
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feel north. They feel we are the north.
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Look at that blue. Look at that green.
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Look how it works with one another. Look
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at just Wolves across the top in that
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Look at the simplicity. Look at how
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clean that is. That's just a really good
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looking jersey with a great color
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combination. And then you add the Kevin
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Garnett era inspired black with the
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howling wolf pattern or the roaring
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wolf. I mean, the howling wolf were the
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original. But that's a great old school
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look as well that they had in the '90s
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when they rebranded with KG. That's how
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it's got to look. And the Timberwolves
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have missed this for a while. The
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T-Wolves trot have tried so many silly
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things ever since those Kevin Garnett
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jerseys. And even those I didn't love
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and I'll show you why.
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When KG had them, they had the full
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Timberwolves name across. That's a lot
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It squished everything together. But
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look, these new rebrands, it just says
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And it says Wolves, not that kind of
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gothic font that they had during the KG
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era, but instead that old school late
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'80s font, which is great and bold and
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dynamic. I love that combination. That's
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it, man. That's it. That's the way it
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should look, and I love it. And guess
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what? That doesn't come from some Gen Z
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designer sitting in a boardroom
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somewhere in Beaverton, Oregon with a
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bazillion Nike, you know, simulators and
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AI engines trying to figure out what's
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That's somebody that respects history.
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That's somebody that respects the way
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things used to look. And by the way, I
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hate to pat myself on the back, but I've
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been right about this for years.
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Going back to what you used to wear in
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the late '80s keeps winning. Does it
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not? Look at all the teams that have
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continued to go to versions of their
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jerseys and their original color scheme
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Somewhere between 1985 and 1995,
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everybody's going back to.
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By the mid-'90s, things had gotten a
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little wonky. By the mid-'90s was when
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you basically had a lot of jerseys,
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uniforms get a redesigned for jersey
3:36
And a lot of cartoonishness,
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a lot of teal, a lot of black for no
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reason, a lot of disregarding your
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history, your old logos, your mascots,
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You have to go right back before the
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mid-90s explosion of merchandising for
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essentially every organization's best
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This is what the Wolves are doing, and
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it keeps repeating itself.
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"You looked best in 1987." to every
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And it's only partially tongue-in-cheek
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because we keep seeing evidence that
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organizations agree. Fans agree. Even
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fans that were not born before that time
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and remember those jerseys in real time,
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everybody seems to agree simplifying and
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going back to your original color scheme
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is the way to do it. And I love to see
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it. And I love what I see from the
